that socks

Sport, Brand & Strategy
  • ENG: Collections of socks designed to satisfy the most demanding sportsmen. The design is aimed at giving strength through reinforcements, takes into account the ergonomics of the foot and gives recognition to the brand through the same design repeated in the various models.
  • ITA: Collezioni di calze progettate per soddisfare gli sportivi più esigenti. Il disegno è mirato a dare robustezza attraverso rinforzi, tiene conto dell’ergonomia del piede e dona riconoscibilità al brand attraverso lo stesso disegno ripetuto nei vari modelli.
  • Client: Lenz
  • Tasks: Technical socks, trim and color, yarns, graphic design, product design, ergonomic, brand identity, ergonomics, suppliers follow up, product specification, brand image
  • Website: https://www.lenzproducts.com/